Services / Take It To The Streets
Real people make the best salespeople.
Put your product in front of real people and capture the reactions, opinions and testimonials that make people stop and pay attention.
Custom quote
An example
Real feedback, real trust, real community.
Some of the work we're most passionate about happens out in the community: one question, real strangers, real answers. It's the fastest way to build trust with an audience and a buyer.
It's brilliant for testimonials and credibility, and for putting a new product or service in front of real people to capture genuine reactions on the spot.
Why this style content works
The most viral content right now is real people, unscripted.
Social media is saturated with ads and AI-generated content. Viewers scroll past it because it feels like marketing.
Take It To The Streets content works because it cannot be faked. The people, the reactions, and the moment are all real. That authenticity stops the scroll, builds trust faster than any polished campaign, and makes the audience feel like they are part of the conversation.
52%
of social users are concerned about brands posting AI-generated content without disclosing it.
Source: Sprout Social Q3 2025 Pulse Survey
46%
of social media users are not comfortable with brands using AI influencers.
Source: Sprout Social Q3 2025 Pulse Survey
30%+
of consumers are less likely to choose a brand if they know their ads are AI-generated.
Source: Hootsuite 2026 Social Trends Report
What's included
Content that can't be faked.
- Real stranger reactions, no script
- Filmed on location
- Quoted to your location & content needs
Great for
Testimonials
Real people, real words, captured on the spot. Nothing scripted, nothing staged, so it lands as true.
Credibility & trust
Unfiltered reactions build trust with an audience and a buyer far faster than anything polished.
New products & services
Put it in real hands and film the genuine reaction, whether it's a launch or something you already sell.